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Leading Optometrist in Newtown - Ivy Hills Eyecare


Here at Ivy Hills Eyecare, we are proud to serve Cincinnati, OH. Our team of professionals is dedicated to giving our patients the highest quality of optometry care. We offer a full range of optometry services so all of your family’s needs are met under one roof.

Our goal is for you to leave our office with a memorable and enjoyable experience, which is why our welcoming and compassionate staff will do everything they can to make you feel right at home.

Looking after yourself never looked so good!

Girl and guy wearing sunglasses in Newtown
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Get noticed with a pair of new specs. From prescription sunglasses to designer prescription frames, we can help you upgrade your look with new stylish eyewear.

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Having your routine eye exam is critical. Our Newtown optometrists will check for any underlying eye diseases that may affect your vision and health.

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For emergency eye care, visit our vision center without delay. Our leading optometric team will look after all of your eye care needs at our convenient Newtown location.

Visit Our Local Eye Care Clinic


The whole staff at our friendly optometry practice gets to know each individual patient in order to customize eye exams and treatment options. Our family eye care services include eye exams for older kids and adults, vision therapy, vision correction and eye disease management. We’re located conveniently to serve Newtown residents and offer hours to suit every family’s schedule.

Dr. V is the best eye doctor,always goes over and above to make sure his patients are happy. Thank you for all you do, Dr. V. You are truly amazing Dr. Laura F.
20 hours ago
- Laura F.
Your eye care clinic in Newtown - Ivy Hills Eyecare
Our Location Details:
7397 Main Street, Ste. J
Newtown, OH 45244
  • 8:30 AM - 5:00 PM
  • 10:00 AM - 7:00 PM
  • 8:30 AM - 5:00 PM
  • 8:30 AM - 5:00 PM
  • 8:30 AM - 2:00 PM
  • Closed
  • Closed
girl wearing Contact lenses in Newtown

Contact Lenses For You


We offer a wide selection of contact lenses including disposable soft contacts, bifocal/multifocal, toric, conventional lenses and colored lenses. Our highly skilled optometrists will evaluate your eye shape and prescription to determine the best and most comfortable type of contact lenses for your unique eyes. We ensure that you get the best possible contact lens fit for optimal visual clarity and daily comfort.

Contact Lenses Fitting

Designer Eyeglasses


Ivy Hills Eyecare has the designer labels you want, right here in Newtown, Ohio. Our passionate opticians will be thrilled to help you find something that will have you feeling confident as ever. Our wide range of sunglasses, eyeglasses, and reading glasses guarantee that you'll achieve great vision while bringing your best features forward. So come on over and snag a pair of runway-ready frames and express your personal style, whenever, wherever!

See All Choice Frames
man wearing designer sunglasses in Newtown, Ohio
Our Caring Dr. Brian VanDerPloeg
Dr. Brian VanDerPloeg, O.D.
Meet Our Optometrist

Q&A with Your Optometrist

Q: Is there any way to prevent macular degeneration?
A: Doctors aren't sure how to prevent macular degeneration. Research suggests that ultraviolet light (and possibly blue light) factors into the problem, so sunglasses could be very beneficial. What you eat also affects your macula. Researchers know that antioxidants (vitamins A, C and E), zinc, lutein, zeaxanthin and essential fatty acids all can aid in preventing and slowing down macular degeneration. Read more about nutrition and eye health. Ask your doctor about recommended nutritional supplements. Exercising and quitting smoking might also be helpful.

Q: What exactly does "20/20 vision" mean?
A: "20/20 vision" is commonly accepted as the standard of normal distance vision for a human being. Basically it means "good visual acuity at 20 feet." So if your vision is 20/20, you can read certain sizes of letters on a Snellen chart clearly at 20 feet or closer. But if your friend has 20/15 vision, his visual acuity is better than yours: you would have to stand 15 feet away from the chart to read the smaller letters that he can read while standing 20 feet away. Conversely, someone with 20/30 vision has worse distance vision than you. By the way, visual acuity at a distance isn't the only measure of how good your vision is. You could have 20/20 distance vision but still have difficulty seeing at night because of poor contrast sensitivity. Or you could have near vision problems because you're over 40 and experiencing presbyopia.

Q: What are the common symptoms of OCULAR allergies?
A: Excessive tearing, frequent eye rubbing, constant irritation especially in the corners of your eyes closest to the nose, lid swelling or puffy eyes, and red or pink eyes are some of the most common ocular allergy symptoms.

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